院属各教学单位:
启动和推进科研培育工程已经纳入2022年外国语学院重点工作规划,现将第三批科研培育安排通知如下。
培训时间:
2022年10月26日-12月4日,共8场讲座(周期性讲座,腾讯会议号均为383-2809-7780)
培训主题、时间与主讲人:
培训主题:语言数据科学与应用
第一场:2022年10月26日David Machin
第二场:2022年11月2日Muhammad Afzaal
第三场:2022年11月9日 王斌华
第四场:2022年11月16日Kim Kyung Hye
第五场:2022年11月23日GwendonilaJeanne C Bouvier
第六场:2022年11月30日 倪亦斌
第七场:2022年12月7日 李晶洁
第八场:2022年12月14日 雷蕾
培训方式:
线上讲座
讲座专家及主题
David Machin
David Machin,上海外国语大学语料库研究院特聘教授。
David Machin is an internationally established scholar working in the fields of Critical Discourse Analysis and Multimodality. He began working in the Institute of Corpus Studies and Applications early in 2022. His books are widely referenced and standard on reading lists in teaching around the world. These include Visual Journalism(2015), Doing Visual Analysis (2018),Introduction To Multimodal Analysis(2020) and How to do Critical Discourse Analysis (2023).
He has also published many papers in peer review journals over the past decades. The most recent of these have involved studying the nature of chains of administrative and performance management documents in institutions showing how these involve a reshaping and distortion of former priorities. He has been working on a project to look at how food marketing represents the idea of healthiness and a healthy diet, shaping these for the purposes of selling products to different target groups. This has included critical work on the concept and application of sustainability. He has also published extensively on the representation of the Roma in news and on social media, with a particular interest in concealed racism and multimodal communication. More recently he has been interested in identity politics and its use in branding and clean washing.
David is co-editor of the peer reviewed Taylor & Francis journal Social Semiotics, which publishes papers in the wider field of discourse and critical multimodal studies,and the Bloomsbury books series Advances in Critical Discourse Studies. He sits on the editorial boards of the leading international discourse and communication journals.
授课主题:Why we need to do multimodal critical discourse analysis?
讲座概要:In this talk I explain why I think that multimodal critical discourse analysis is such an important and valuable approach to research in the contemporary communication landscape. I say what I think this approach means in terms of how we can observe and understand the nature and meaning of instances of communication. I look at a range of examples to illustrate the process of carrying out research. I reflect on how this can be used for engaging with and contributing to different areas of international research found across academic journals.
时间:2022年10月26日(星期三)15:00-16:30
地点:腾讯会议383-2809-7780
主办单位:上海外国语大学语料库研究院
研修费用
免费
外国语学院
2022年10月26日